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Wed, 22 May 2024

United Airlines Takes Wrexham AFC's Recent Success to New Heights

(22/05/24)  United Airlines is celebrating Wrexham AFC's recent promotion to English football League One with limited-edition Wrexham AFC amenity kits and pyjamas.

Wrexham AFC made in history in April when they beat Forest Green Rovers 6-0 to secure the first back-to-back promotion in the club's 159-year history, following their success in the National League in 2023.

United's innovative celebration is part of the airline's broader sponsorship of the Welsh football club which is owned by Rob McElhenney and Ryan Reynolds.

Starting 1 June, travelers flying in United's premium cabins on long-haul international routes will receive the complimentary Wrexham AFC-inspired amenity kits filled with travel essentials such as an eye mask, toothbrush and toothpaste as well as exclusive Therabody skincare products.

United Airlines' Wrexham AFC amenity kits. Click to enlarge.
United Airlines' Wrexham AFC amenity kits

United Polaris customers on flights of 14 hours or longer will also receive a long-sleeve Wrexham red shirt and gray pant pyjamas designed to resemble the team kit, of which United is a front-of-jersey sponsor.

United and Wrexham AFC collaborated to design the amenity kits and pyjamas, drawing inspiration from the team crest, jerseys and overall look and feel. The offerings include:

United x Wrexham AFC Amenity Case: For United Polaris business class travelers, the reusable toiletry case features the Wrexham crest and is available in red, black and white. The case includes a top handle, wrap-around zipper and loop to hang the bag on a hook for convenience.

United x Wrexham AFC Amenity Pouch: For United Premium Plus travelers, the reusable zippered pouch also features the Wrexham crest and is available in red, black and white. The slim pouch fits easily into a carry-on bag.

United x Wrexham AFC Pyjamas: Available to United Polaris business class travelers on flights 14 hours or more, the lightweight pyjama set includes a red, long-sleeve shirt with the Wrexham AFC and United logos on the front, designed to resemble the team shirt, plus gray pants with the United logo on the hip.

Inside every amenity kit, passengers will find a United-exclusive Therabody hand cream, lip balm and cleansing towelette plus travel essentials including a bamboo toothbrush, toothpaste, eye mask, ear plugs and socks.

In addition, inside every United Polaris kit, passengers will also find a Therabody eye serum, face spray, tissues and a United pen.

"With our amenity kits, we always aim to provide customers with products that make their travel journey more comfortable as well as create one-of-a-kind keepsakes for them to enjoy well beyond their flight," said Peter Wolkowski, Director of Onboard Product Design at United. "Wrexham's story is one that has been documented and celebrated these last few years, so we're thrilled to now give United customers team-branded gear they won't be able to find anywhere else."

As the front-of-shirt sponsor for the men's and women's teams, the United name and logo emblazons the front of the Wrexham AFC shirts during games.

The airline will also sponsor the club's North American summer tour including flying the teams to games and providing MileagePlus members exclusive offerings.

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