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Thu, 24 August 2023

Accor Hotels in Australia to Feature Peloton Bikes

(24/08/23)  Following the successful global launch of Peloton Bikes at select Accor hotels last year, an expanded agreement will see Peloton Bikes installed at more than 50 of Accor’s most popular hotels, resorts and apartments in Australia.

Plus, in the first of its kind program in Australia and for a limited time, guests will be rewarded for working out with Peloton - with the ability to earn 100 ALL - Accor Live Limitless Reward points when they workout on the Peloton Bike or the Peloton App during their stay at one of the participating Accor hotels, including Mövenpick Hotel Melbourne on Spencer, Pullman Sydney Hyde Park, Sofitel Sydney Darling Harbour, Novotel Perth Murray Street, and Peppers Soul Surfers Paradise.

Guests simply need to show their workout in the Peloton App at the hotel front desk or in the gym, scan the QR code provided and register for the offer prior to check-out.

At all participating Accor properties, guests will be able to continue their health and fitness routines during their stay. Whether it's mirroring a strength workout from the Peloton App to the in-room TV, enjoying a cycling class in the hotel gym on the Peloton Bike, or taking an outdoor walk or run around a new location via the Peloton App, there’s something for every Accor guest to enjoy.

Peloton Bikes at Sofitel Sydney Darling Harbour in Australia. Click to enlarge.
Peloton Bikes at Sofitel Sydney Darling Harbour in Australia

“Whether Aussies are travelling for work or leisure, our research tells us that they’re making health and wellness a priority. We’re thrilled to introduce Peloton to more Australian travellers and also provide the vibrant community of Australian Peloton Members access to Peloton while they’re staying at Accor hotels across the country,” said Amanda Gilmore, Country Manager - Peloton Australia. “With expert instructors, thousands of classes and a Member community by your side when you need it, Peloton offers an expansive range of classes that are adaptable for every level and ability, so you can get a workout boost whether at home, or travelling.”

To support the expanded launch, Peloton and Accor commissioned research with YouGov to uncover Australians’ attitudes to health and fitness while travelling for work or leisure. The findings revealed that maintaining their current fitness regime when travelling is important to Australian travellers, with:

- Two in three Aussies (66%) surveyed said that maintaining their health and exercise regime when on holidays was important to them, with Millennials more likely than Gen Z and Gen X to say sticking to their regime is extremely important (37% compared to 21% and 24%, respectively).

- When it comes to business travel specifically, among the 50% of Aussies who travel within Australia for work, 76% - the equivalent of 7.5 million people - said that maintaining their health and exercise regime when travelling was important to them. In relation to what Australians are looking for when staying at a hotel for work or leisure, the majority (68%) would prefer to exercise using hotel facilities when they are in a new destination, with many stating that the opportunity to try new fitness experiences would enhance their stay.

- Two in three Gen Z and Millennials (67% respectively) agree that the opportunity to try new fitness experiences is likely to positively impact the quality of their hotel stay.

- Two thirds of Gen Z (66%) admit they would be motivated to maintain their health and fitness goals while staying at a hotel if by doing so they could earn loyalty points and incentives towards their next holiday experience, which is more likely than Gen X (54%) and Baby Boomers (32%).

- Two-in-three Aussies (65%) who travel domestically for business share this sentiment, with 30% of business travellers saying they would be much more motivated.

- 75% of people surveyed said that due to the rising costs of living, they would be more likely to book their next hotel stay using loyalty points and programs that provide access to discounts and promotional deals.

“At Accor, we’re always looking at how we can integrate health and wellbeing in meaningful ways throughout the customer journey, to deliver an authentic and holistic wellness offering. We want to provide guests with an added incentive to keep up their fitness while they stay with us, which is why we’re delighted to introduce the first ever ALL Reward points promotion for Peloton workouts completed in our hotels. Every point earned can be redeemed with Accor or one of our partners, and make a real difference to our guests’ wellbeing,” said Sarah Derry, Chief Executive Officer, Accor Pacific.

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