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Wed, 18 January 2023

Marriott Signs Three Hotels in Brazil

(18/01/23)  Marriott has signed an agreement with Maraey, Brazil's principal sustainable tourist-residential enterprise, for three distinct hotels in Maricá, Rio de Janeiro.

Situated just 45 km from Rio de Janeiro, the three-hotel complex is anticipated to mark the introduction of The Ritz-Carlton Reserve brand to Brazil and South America.

In addition, the planned JW Marriott is expected to be one of the brand's first all-inclusive hotels in the world, while the Rock in Rio - Autograph Collection, is slated to be the first thematic hotel bearing the name of the popular festival that attracts thousands of fans.

Marriott has signed an agreement with Maraey for three distinct hotels in Maricá, Rio de Janeiro. Click to enlarge.
Marriott has signed an agreement with Maraey for three distinct hotels in Maricá, Rio de Janeiro

“We are excited to announce the agreement with Iniciativas e Desenvolvimento Imobiliario Brasil for three hotels within their vast Master Project in Maricá, which will undoubtedly transform the eastern part of Rio in the coming years,” said Laurent de Kousemaeker, Marriott International's Chief Development Officer for the Caribbean and Latin America region. "In addition to the quality of the projects and ideal beachfront locations, we were impressed by the developer’s passion and commitment to raise awareness around environmental sustainability, sociocultural issues, and education, which aligns with our values.”

With Maraey’s estimated investment of approximately US$360 million, the properties are expected to feature more than 1,100 rooms, generate more than 16,000 direct and indirect jobs during the building phase, and create over 3,500 positions once operational.

An Economic Impact Study, developed by Abacus Group, indicated the hotels will catalyze economic and tourism expansion in Rio de Janeiro state and Brazil, with a projected 300,000 direct and 150,000 indirect visitors per year.

“This agreement reinforces our commitment to create a tourist center of excellence just a short distance from Rio de Janeiro, in Maricá,” said Emilio Izquierdo, Chief Executive Officer of Maraey. “Each hotel has complementary visions and the highest quality infrastructure, an exclusive leisure experience, comfort, and well-being by the sea and the lagoon, surrounded by the exuberant nature of the region. Also, in association with these Marriott hotels, we anticipate developing 244 exclusive branded residences (villas, duplexes, and apartments). Their unique architecture, quality construction, and services will undoubtedly become South America's most exclusive first and second-home residential development.”

JW Marriott

The JW Marriott is anticipated to feature 120 guest rooms, some offering more than 2,500 square feet with large patios and swim-up pools, as well as 164 branded residences measuring up to 6,000 square feet.

The all-inclusive hotel is situated at the edge of Marica´s lagoon and hills and is expected to showcase a variety of entertainment spaces including restaurants, gyms, shops, pool areas, a spa and a sports club.

Rock in Rio - Autograph Collection

Part of Autograph Collection Hotels, the Rock in Rio complex is anticipated to have 912 rooms in a beachfront, nearly one-kilometer structure, and a variety of distinct entertainment. Among the anticipated attractions are open-air shows by renowned artists, indoor and outdoor recreational sporting activities, wellness areas, and a convention center.

“Rock in Rio goes beyond music, it is a true park of experiences, and having a brand themed hotel has always been a dream of mine,” said Roberto Medina, President and Creator of Rock in Rio. “Through Rock in Rio - Autograph Collection, we will provide all the expertise and care that we have with the festival to this new venture. We will be even closer to our fans, creating unique connections any day of the year in a place that will be magical. I’m sure that everyone who visits the property will take away memories for a lifetime, just as the festival does.”

Leading the project to bring the three hotels and branded residences to life is the Abacus Group, an international architecture and urbanism consultancy firm.

“It has been an exciting experience to develop this unique tourist and residential proposal for Maraey, always focused on the highest parameters of sustainability, innovation, construction and quality, including an impressive range of experiences for future guests and residents,” said Daniel Miguel, CEO of Abacus Property Development.

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