Wanted: Chief Brew Officer for Beercation of a
Lifetime
(07/10/22)
Four Points by Sheraton is searching for an
honorary Chief Brew Officer (CBO) to embark on the “Beercation” of
a lifetime around the United States.
One lucky beer enthusiast, plus a companion, will
start their journey at the Orlando Beer Festival in November before heading to
two cities to explore local beer-focused attractions.
Inspired by Four Points’ Best Brews program, the
trip will give a taste of the brand’s signature guest experience,
which offers local craft beers on tap at hotels worldwide.
“We are excited to launch this special experience for our
CBO to discover the universal connectors that are travel and
great beer,” said Diane Mayer, Vice President and Global Brand
Leader, Classic Select Brands. “The Four Points Best Brews program
transcends oceans, borders and languages, allowing guests to kick
back, relax and immerse themselves in each destination by enjoying
a cold pint on-tap from a local brewery. We are celebrating our
newest hotels in beloved beer destinations and the lucky winner
will get to travel the country while honing their beer tasting skills.”
On 12 November 2022, the CBO will test out the
position at the Orlando Beer Festival, where the first task will
be to pick their favorite brewery to receive the honorary “Four
Points stamp of approval”.
From there, the CBO will travel to
two additional beer destinations to experience Best Brews at each
Four Points hotel and the cities’ local breweries. Participating
cities include Boston, Charlotte, Chicago, Seattle and more.
Four
Points’ CBO will also be awarded a Level Two Cicerone
Certification training course to learn more about beer quality and
identity by taste while on their “Beercation”, adding credibility
to the honorary title.
Other perks of the “job” include:
- VIP tickets to the Orlando Beer Festival 2022;
- 3-day/2-night stay
at Four Points by Sheraton Orlando International Drive;
-
4-day/3-night stays at two additional Four Points by Sheraton
properties in the US;
- Round-trip airfare and ground
transportation for up to two people;
- Access to a Level Two
Cicerone Certification training course;
- All travelers can book
and enjoy Four Points’ Beds and Brews Package through the month of
October 2022, providing two complimentary beers per day of stay.
Those interested in experiencing this
adventure must
submit their application for a chance to win the
coveted title of CBO before 18 October 2022. Applicants need to be 21 years or older
and other terms and conditions
apply.
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