(04 July 2022, 10:57 +07)
Accor has completed its deal with Salter Brothers to
add ten hotels in Australia to its rapidly growing portfolio.
With the acquisition of the Travelodge portfolio by Salter
Brothers now complete, the 10 hotels that have joined Accor’s
portfolio include nine Mercure hotels and an ibis Styles
property in Sydney’s CBD.
The addition of the
nine Mercure hotels grows the Mercure brand from 44 properties in
Australia to 53, making it the largest and fastest growing
global midscale brand in Australia.
Room at ibis Styles Sydney Central
“The properties will have access to our powerful
network and we are working closely with our partners Salter
Brothers to rejuvenate the properties and set them up for
success,” said Sarah Derry, Accor Pacific Chief Executive Officer. “We continue to focus on expanding
Accor’s presence across the Pacific region. Accor has one of the
most appealing brand portfolios in the world, positioning us well
to continue introducing more choice and more experiences for
leisure and corporate travellers.”
The ten hotels joining Accor's portfolio include:
Mercure Brisbane Garden City
Mercure
Newcastle City
Mercure Sydney Bankstown
Mercure
Sydney Blacktown
Mercure Sydney Macquarie Park
Mercure Sydney Manly Warringah
Mercure Sydney City Centre
Mercure Melbourne Southbank
Mercure Perth on Hay
ibis Styles Sydney Central
In an Australian
first, the management agreement between Accor and Salter Brothers includes a link to ESG outcomes.
Paul
Salter, Managing Director of Salter Brothers, said, “Both Salter
Brothers and Accor are committed to leading the way with ESG hotel benchmarks and our agreement will see us working together to
structure performance against targets, which are linked to
commercial outcomes. With energy costs rising, the importance of
ESG hotel benchmarks is now more important than ever and we’re
looking forward to establishing these targets with Accor as they
move into full operation with the portfolio.”
Accor now has more than 340 hotels, resorts and apartments
to choose from in Australia, including international brands such
as Sofitel, MGallery, Art Series, Pullman, Swissôtel, Mövenpick,
Grand Mercure, Peppers, The Sebel, Mantra, Novotel, Mercure,
Tribe, BreakFree, ibis, ibis Styles and ibis Budget.
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