IHG Signs Crowne Plaza Hotel in Straits City, Malaysia

(28 July 2022, 11:36 +07)  IHG has signed a 343-room, 23-storey Crowne Plaza hotel in Straits City, a 40-acre mixed-use development located at the waterfront of Butterworth in Penang, Malaysia.

The expansive Straits City development, which incorporates a variety of green technologies to promote more sustainable living, is a 5-minute drive from Penang Sentral, Malaysia's northern transportation hub, and a 35-minute drive from Georgetown.

Straits City will also enjoy connectivity to all major roads and highways in the area, including the Butterworth Outer Ring Road (BORR).

Eric Teng with Rajit Sukumaran

Eric Teng, CEO of Straits Developments, said, “Upon completion, Straits City will help elevate Butterworth as the future city, comprising an integrated mix of residential, retail, offices and commercial components. We are confident that the partnership with IHG will bring our vision of developing Straits City into a world-class work-live-play destination to life.”

Crowne Plaza Penang Butterworth Straits City adds to an already impressive list of IHG properties scheduled to open in Malaysia in the next few years, most notably, Crowne Plaza Kota Kinabalu, Crowne Plaza Kuala Lumpur City Centre, Hotel Indigo Kuala Lumpur on the Park, and Kimpton Kuala Lumpur.

“We are delighted to partner with STC Property Management to debut the Crowne Plaza brand to Butterworth Penang, and in Butterworth’s scenic coastal area that is undergoing transformation to become the new residential and commercial hub of Penang,” said Rajit Sukumaran, Managing Director, South East Asia and Korea, IHG. “This signing underscores IHG’s commitment to further expand its footprint across Malaysia and grow its portfolio in strategic destinations. The Crowne Plaza brand is a perfect fit for modern travellers who desire a seamless transition between work and life, and for business nomads working remotely across the globe. We are confident that Crowne Plaza Penang Butterworth Straits City will enhance the hospitality offering in  Butterworth and set a new standard for blended travel.”

The Crowne Plaza Penang Butterworth Straits City is expected to open in Q3 2023.

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