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Tue, 25 January 2022

Michelin Becomes Title Sponsor of 2022 Argentina GP

(25 Jan 2022)  Michelin has been confirmed as the title sponsor for the 2022 Argentina GP.

The event, set to take place from 1 to 3 April 2022 at the Autodromo Termas de Rio Hondo, will be officially named the Gran Premio Michelin de la Repblica Argentina.

Maria Esperanza Gaspar Aguilon, Senior Vice President Business Line 2 Wheels Worldwide, Michelin, said, "We are extremely proud to be the title sponsor of the 2022 Argentina Grand Prix. Not only will it continue to strengthen our position in a global context, but importantly on a regional level in South America. It is an excellent opportunity for us to promote the Michelin brand partnership in MotoGP, and specifically our motorcycle tyres available for our consumers in this rapidly growing and key market for the Michelin Group."

Michelin has been confirmed as the title sponsor for the 2022 Argentina GP. Click to enlarge.
Michelin has been confirmed as the title sponsor for the 2022 Argentina GP

Michelin has been the official, sole tyre supplier to the premier class of Grand Prix motorcycle racing since 2016. The company has also been the sole tyre supplier to the FIM Enel MotoE World Cup since its inception in 2019 and was a founding partner of the MotoGP eSport Championship, which began two years earlier.

Title sponsorship of the 2022 Argentina GP adds another agreement to a longstanding partnership between Michelin and Dorna Sports.

Marc Saurina, Senior Director of Global Commercial Partnerships at Dorna Sports, said, "Michelin is a vital partner for Dorna Sports and an integral part of MotoGP, MotoE and the MotoGP eSport Championship, and were very proud to see the Michelin name take top billing at a Grand Prix once again in 2022."

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